Design + Hospitality

BEDLAM supplies bed and bath linen to hotels, villas, design firms and builder projects across India. We are the chosen bedding brand for a number of boutique properties, including Postcard Goa and Taara House in Manali.
We are not distributors. Every piece is made in our own factories, held to the highest standards of social and environmental compliance, and backed by more than fifty years of manufacturing for leading American retailers.
What we supply
- Bed linen — fitted sheets, flat sheets, duvet covers, pillowcases, shams, quilts and bedspreads
- Bath linen — towels and bathrobes in 650 GSM low-twist organic cotton
- Table linen
- Throws and cushions for public areas and guest rooms
What we can specify
Because we manufacture in house and design in house through our studio, Anthologie Design, almost everything is adjustable:
- Fabric — 400 TC percale, 500 and 1000 TC sateen, pure European flax linen, linen cotton blend
- Size — any bed dimension, any mattress depth, including deep mattresses and toppers
- Finish — edge treatments, piping, borders, corded detailing
- Branding — property monogram or logo embroidery
- Colour — our standard palette, or matched to an existing house standard
If you already have a linen specification, send it to us and we will quote against it. If you do not, we will help you write one.
Why percale for hotels
The crisp, cool, matt hand-feel guests associate with a good hotel bed is percale, not sateen, and it is usually white. BEDLAM introduced hotel bedding to India as a category, and our hotel collection is built to that specification — 400 thread count long-staple cotton percale, plain white, designed to survive commercial laundering and look right after two hundred washes.
For properties wanting a softer, more residential feel, sateen and linen are both available.
Who we work with
- Boutique hotels and resorts
- Villas and serviced apartments
- Interior design and architecture practices specifying for clients
- Developers and builders furnishing handover units
- Homestays and small hospitality operators
How to enquire
Tell us the property, the number of rooms or units, the pieces you need, and any existing specification. We will come back with options and a quote.
Email: contact@bedlam.store
WhatsApp (text only): +91 93549 81370
Monday to Friday, 10 AM to 6 PM IST. Closed on national holidays.
Frequently asked questions
Do you supply bed linen to hotels in India?
Yes. BEDLAM produces bed and bath linen for hotels, villas and boutique properties across India, made in our own factories and finished to your specification.
What thread count is right for a hotel bed?
For the crisp, cool feel guests expect, 300 to 500 thread count percale is the sweet spot. Higher thread counts produce a smoother, warmer sateen, which suits a residential feel more than a hotel one.
Can you match our existing linen specification?
Yes. Send us the specification, or a sample of what you currently use, and we will quote against it.
Can we have our property logo embroidered?
Yes. Property monograms and logo embroidery can be applied to bed linen, towels and robes.
Do you make non-standard bed sizes for hospitality?
Yes. Any dimension, any mattress depth. Deep mattresses and mattress-plus-topper combinations are routine for us.
Do you work with interior designers and architects?
Yes. We work directly with design firms and architecture practices specifying bedding for residential and hospitality clients.
For private homes
If you are furnishing your own bedroom rather than a property, see made-to-measure and custom bedding, or browse hotel bedding and pure linen sheets.
